NovelaWatch × Armin Strom at Collection Suites Miami
Miami, FL – October 21, 2025 – NovelaWatch Collectors Club hosted an intimate, hands-on evening with Armin Strom at Collection Suites Miami, a private complex of climate-controlled automotive suites that double as gallery-style salons for collectors. Daniel Novela, corporate and art attorney at Novela Law, Adjunct Professor at UM School of Law, and founder of NovelaWatch, moderated a focused conversation with the brand’s CEO and Master watchmaker Claude Greisler, covering the architecture and ethos of the brand.
The spotlight was Armin Strom’s Resonance technology—twin oscillators coupled by a clutch spring to synchronize rates and enhance stability—paired with guided loupe sessions on key references. Collectors kept the discussion lively over light bites and cocktails. Sponsored by Campari, with thanks to Collection Suites.